The client: Gift Card & Voucher Association (GCVA) – UK trade body and membership association for gift cards (retailers/service providers).
The brief: I write a monthly newsletter for members of the GCVA. I’ve been working with them since 2016 and have enjoyed contributing to the growth of the business and seeing the brand grow. I do internal comms – newsletters, subscription comms, e-shots, social media management, & cover events.
Results: The GCVA now has 94 members, an extensive events programme, a healthy turnover and we’ve increased the profile of gift cards in the UK press and c-suite. Next up: international expansion.
Read the February 2020 edition here.